Never mind what your mama told you—rules are made to be broken, and sometimes everyone (even you, blondie!) can wear red. Whether you are fairly flaxen or a fiery brunette, one of four incarnations of red in tattoo icon Kat Von D's new line for Sephora will help you find your perfect poison pout. Try Kat Von D in Underage Red (blue red), Lolita (rose), Misfit (raisin) or Hellbent (burgundy). The shades range from sophisticated to smoldering, allowing you to choose your personality—whatever that may be.

$18 at Sephora.com

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